The Santa Joana Museum in Aveiro, Portugal will host, on November 13, the Clay Project Regional Stakeholder Meeting. This project, which has CTCV as its national partner, supported by the Interreg Europe Program, aims to support the ceramic sector, emphasizing the importance of new technologies, offering brands mechanisms for their strengthening and demonstrating the possibility of developing new services.

The Centro Region Event aims to promote reflection and debate on innovation in artistic and artisanal ceramics, as well as to identify mechanisms that support thesubsector to respond to the challenges of globalization, valuing the cultural and artistic nature of products. 

In the morning, topics such as technological trends for the sector, digital marketing as a means of brand promotion, among others, will be addressed. During the afternoon, participants will be able to join the visit to IDPool Vista Alegre Atlantis Artist Residencies (VAA).

The event is free to attend but required to register. Registration for lunch and visit to VAA IDPool Art Residencies is limited.