Next practice in Design Action Plans

On 20th November in collaboration with Design4Innovation, BEDA will be hosting its Insight Forum exploring next practice in Design Action Plans bringing together experts from across the world. Lightning talks will be followed by a short hands-on exercise and then an opportunity for networking drinks.

In recent years, a number of governments around the world have adopted design action plans including Denmark, Estonia, Finland, France, Iceland, Ireland, Latvia and Sweden in Europe and Singapore, South Korea, Hong Kong and India, among others.

BEDA played an instrumental role in instigating the European Commission’s Action Plan for Design-driven Innovation. This resulted in a broad communication campaign, over £25 million in funding for design-related projects and establishing the EU Policy Lab. The European Commission is now reviewing design’s role in the policy agenda and redrafting a set of actions to be included in the new creative industries strategy.

Speakers from Singapore, Taiwan, Hong Kong, Ireland, Latvia, New Zealand as well as from the European Commission will share their experiences of developing, implementing and evaluating design action plans and reflect on what’s next.


15:00 Registration & Coffee

15:30 Welcome by BEDA President Bart Ahsmann, CLICKNL Director

15:40 An Exploration on Design Action Plans in Europe – Anna Whicher, PDR

Global perspective on design policy with contributions from:

Agnes Kwek, Design Ambassador for DesignSingapore Council

David Sung, CEO, Taiwan Design Center

Edmund Lee, CEO, Hong Kong Design Centre

Alex Milton, Head of the School of Design, National College of Art and Design, Ireland

Lilita Sparāne, Head of Creative Industries, Ministry of Culture, Latvia

Alicia Grimes, Manager, Better by Design, New Zealand Trade and Enterprise

Silvia Draghi, Policy Officer - Tourism, Emerging and Creative Industries, DG GROW, European Commission

17:00 Roundtable discussion

17:30 Activity: What’s next for Design Action Plans?

Participants will collectively explore the future direction of design action plans

18:00 Networking drinks

19:00 Close