In 2018, 101.1 million of EU citizens were over 65, nearly 20% of the total population. Europe’s population is ageing and by 2050, older adults will represent 28.5% of our population. A high share of older adults live in our rural and mountainous areas, where they benefit from good living environment but face difficulties due to the lack of goods and services adapted to their needs. SILVER SMEs aims at improving their quality of life by supporting SMEs of the Silver Economy through regional policies.

How, where and with who? Find it our in our first interactive infographic on Ageing in rural Europe!