On November 3, 2020, e-smartec partner Coventry University Enterprises organised its Expert Panel. The discussion verted on strategies to improve cycling and citizens engagement in the Region.
The Expert panel investigated the findings from the Open event with Citizens organised in March 2020 at the Big Green Fair. During the event, a total of 91 questionnaires were distributed to people visiting the e-smartec stand. The aim of the questionnaire was to check if people cycle, how often, on what occasion and which marketing techniques they would prefer in order to have a better take on cycling in our area.
As the priorities of the West Midlands Region are linked to decarbonise road transport and investing on cycling, the Expert panel focused on looking at the questionnaire results and brainstorm possible actions to improve and encourage cycling and citizens engagement in the Region.
To find out more about the questionnaire, check the press release of the event available at the following link.