As lead partner of the Interreg Europe project ITHACA, the region of Noord-Brabant is looking forward to meeting all of you online during this livestream. We have invited representatives of all stakeholder organisations involved. Also, delegates of the Interreg Europe Programme and other departments of the European Commission will participate.

ITHACA stands for InnovaTion in Health And Care for All. The ITHACA journey was and still is all about Community Building, Connection, Engagement, Collective Learning for Transformation & Scaling of Innovation in Health and Care to create a substantial impact on happy and independent living for citizens in our regions.

Livestream programme

14.00h  Start livestream event - live cultural performance by Onias Landveld

14.05h Welcome and introduction

  • Welcome by the regional minister of the Province of Noord-Brabant, Mrs Elies Lemke
  • Short intro by project leader Astrid Kaag of the Province of Noord-Brabant
  •  State of Play of the interregional cooperation - information on the future Interreg Europe programme  by Ana Mihaljevic of the Joint Secretariat

14.25h    Video: Inspiring innovations for Active & Healthy Aging (AHA)

14.30h    Keynote presentation by Professor Jutta Treviranus, from Inclusive Design Research Centre & Inclusive Design Institute of OCAD University in Toronto (Ontario- Canada). Mirroring by Professor Caroline Hummels from dpt. of Industrial Design of the Technical University of Eindhoven (Noord-Brabant, Netherlands) and Q&A via chat

15.05h    Video: Inspiring innovations for AHA

15.10h    Intermezzo, cultural performance by Onias Landveld

15.17h    Personal learnings, experiences, celebrations to be remembered

15.38h    Intermezzo, cultural performance by Onias Landveld

15.45h    Public-private regional partnerships for scaling up innovation

16.00h    Video: Inspiring innovations for AHA

16.05h    Follow up, sharing of ideas and ongoing actions for sustaining the peer learning partnership of ITHACA

16.25h    Final words of thanks

16.30h    Closure

The whole programme can also be found here