Great crossing of the central mountain bike and Electric Assistance bike
Problemantic was the absence or lack of anticipation on the valuation and marketing of roaming. Historically (30 years) the Green Network with Regionals Natural parks of Central mountains of France was created to link the departmental domains and carried out by the land agency (land dimension only)
Paradigm shift through an logical land natural areas sensitive to tourism and economic logic of this route (development practices, ...), art course on the tanks of the green network (paintings, tags, ...) - - beneficiaries of the practice :
Community, territories, change of image, practitioners recreation and tourism
Resources needed
5 agents, 40 K € of studies
Evidence of success
Attendance increase target of 20 to 30% of departmental accommodation (4000 nights / year) , dedicated means of communication (websites, topoguides, creation of sections produced, number of heritage sites valued ...)
Difficulties encountered
Image deficit, identity of the route to build
Potential for learning or transfer
Project sheets, study specifications
Tags: Environment, Tourism
