movemoscalanda.com is a website designed for the associated businesses who want to sell their products online in rural areas.
The main reason for developing this project was the decrease in traditional off-line sales of Associated stores in Calanda (Teruel).
If other companies sell on the Internet, why don't we? In addition we could obtain complementary incomes from physical commerce with the help of online sales.
The website has been redesigned, turning it into a platform of 20 stores where each one sells its products, the Association manages orders and collections and stores manage the preparation of the product and its shipment. At the end of the month, each one is entered what they have sold. The main beneficiaries of this practice are Associated businesses.
Resources needed
The funds used for this practice have been in a percentage of 60% -80% of the Department of Industry, Economy and Employment of the Government of Aragon. The rest have been fees of the same associated trade.
Evidence of success
We get to sell our products throughout Spain and some of them in France.
Potential for learning or transfer
We will get better results because we are stronger working united. This works the same in the digital channel, we can get better professionals who work for us and achieve more difficult goals and save costs.
We can learn from each other, both from successes and from failures.
Tags: Competitiveness, Cooperation, Digitalisation, Networks
