Transition from conventional fuel cars to the electrical drive of tomorrow in the island of Rhodes.
Asem Island Mobility Services is a private commercial entity that was partially funded by the Regional Operational Program for the development and support of its services. These include: leasing of specific electric cars and e-scooters for professional use; public, home and business charging systems; car-sharing services.
It aims to train islanders in the transition from car, as we know it today, to the electric drive of tomorrow. In addition to its educational character, ASEM maintains also a social/environmental profile since the services and products it offers are exclusively electric. They deliver zero emissions, zero noise, high levels of safety and comfort.
Resources needed
Financial support was provided through Regional Operational Programs calls for SMEs.
Evidence of success
Expansion of various services in the field of green transport within few years.
The initiative won the silver award in the category «Innovation» of the Tourism Awards 2019, as it belongs to the ones that "take off" tourism with their innovative action.
Difficulties encountered
Behavioral change of citizens and business is a great challenge to face when moving from conventional fuel cars to electric ones.
Potential for learning or transfer
The island of Rhodes wishes to become a smart island and ASEM services are a great support towards achievement of this goal. ASEM also plans to replicate its services in more islands of the Aegean as electrification becomes more popular.
Tags: Electric, Emissions, Environment, Islands, Mobility, Smart, SME
