Findings from case studies conducted in Umbria will be presented during an online “Community Conversation” of the Horizon 2020 project Be.CULTOUR on 8 July. The event will examine how heritage sites are rethinking and promoting circular cultural tourism in the first ‘post-covid’ summer.

Chiara Dall’Aglio, who leads SHARE, will present Sustainable Cultural Heritage in Urban Locations: 3 festivals fostering resilience during and after Covid in Umbria, based on the experiences of three large cultural events in 2020 and 2021: Umbria Jazz, Umbria Libri and Spoleto’s Festival of Two Worlds.

Be.CULTOUR , “Beyond CULtural TOURism”, focuses on heritage innovation networks as drivers of Europeanisation towards a human-centred and circular tourism economy.

During the event, participants will discuss their specific strategies/plans/actions to enhance sustainable tourism in over the next months, how they are addressing overcrowding in some destinations and under-exploitation of others, how (and which) stakeholders are contributing to management strategies, and what they consider essential elements of a successful sustainable tourism strategy.